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Evidence standard
TestedInterviewedDesk researchCompany-supplied
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Marketing AI Geek Intelligence

See the evidence behind the output.

A research layer for understanding how marketing AI turns sources, data and creative decisions into work a buyer can review.

Signature research object

Evidence Loop

A structured record connecting the reader need, source material, original value, human review, distribution and measured result.
AI-assisted editorial workflow · specimen 001Prototype
01Reader need
02Source set
03Original layer
04Human review
05Publish
06Measure
BriefDecision-led questionDefined
SourcesPrimary firstRequired
Original layerTest, data or analysisRequired
AI roleAssist, not approveDisclosed
OutcomeReader usefulnessMeasure
Last checkedLaunch specimenPrototype

Demonstration record · illustrates the review method, not a performance claim

Research formats

Every format produces evidence—not filler.

01

Monthly research format

Evidence Loop

The provenance and review record behind a marketing asset.Sample: Launch specimen for evidence loop
  • Named responsible desk
  • Evidence state
  • Source or test record
  • Last-verified date
02

Monthly research format

Prompt-to-Proof

A before-and-after test showing where human work changed output.Sample: Launch specimen for prompt-to-proof
  • Named responsible desk
  • Evidence state
  • Source or test record
  • Last-verified date
03

Living record

Discovery Monitor

A repeatable view of search and answer-engine visibility.Sample: Launch specimen for discovery monitor
  • Named responsible desk
  • Evidence state
  • Source or test record
  • Last-verified date
04

Living record

Marketing AI Map

A living taxonomy of tools, buyers and workflows.Sample: Launch specimen for marketing ai map
  • Named responsible desk
  • Evidence state
  • Source or test record
  • Last-verified date
05

Living record

Claim Ledger

Product claims attached to their evidence state.Sample: Launch specimen for claim ledger
  • Named responsible desk
  • Evidence state
  • Source or test record
  • Last-verified date
06

Living record

Platform Change Log

Material discovery, policy and product changes.Sample: Launch specimen for platform change log
  • Named responsible desk
  • Evidence state
  • Source or test record
  • Last-verified date

From the research desk

The record is more useful when uncertainty stays visible.

Meet the research desk
01

Method note

Prototype records are never presented as tested products

Editorial standard · 9 August 2026
02

Open call

Operators can contribute a documented workflow

Evidence required · Continuous
03

Change record

Material corrections remain visible

Public accountability · Continuous

Trust layer

How we know

  1. 01Identity

    A named author, organization or contributing operator owns every record.

  2. 02Method

    The page states whether the work was tested, interviewed, researched or supplied.

  3. 03Evidence

    Primary sources, original captures and unresolved questions remain attached.

  4. 04Change

    Last-verified dates, material updates and corrections stay visible.

Read the complete protocol

Contribute to the dataset

Bring the evidence, not the pitch deck.

Operators can submit workflows and field notes. Companies can submit product documentation, demo access and corrections. Commercial participation never changes the evidence state.Submit a record